Ferrari has unveiled a new high octane model – the Daytona SP3, which brings to an end a long wait by lovers of its Icona-series cars. However what could potentially disappoint them is the fact it is an electric vehicle.
Housing a 840 horse power, 12-cylinder (V12) aspirated mid-rear-mounted engine, the Daytona SP3 pays tribute to the Ferrari 330 P3/4, which dominated the 24 Hours of Daytona in 1967.
The Daytona SP3, which will have limited production numbers – 599 units – is certainly not for everyone given its price tag of $2/26 million (2 million euros).
Deliveries are slated to commence at the end of 2022 and are expected to be completed in 2024.
The unveiling of the Icona comes at a time when its new CEO Benedetto Vigna is steering the Italian luxury sports carmaker towards full electrification.
Vigna, a tech industry veteran, became Ferrari’s CEO in September; he has promised to deliver its first fully electric vehicle in 2025.
Ferrari fans have been waiting more than three years for the second Icona after the Monza in 2018.
Ferrari’s Iconas are special series cars produced in limited numbers, reserved for ultra wealthy private collectors and inspired by legendary models from the past.
Recognized by its ‘Prancing Horse’ logo and red racing cars, Ferrari already has three electric hybrid models in its range, including the 296 GTB sports car it unveiled this year.
Categories: Creativity, Entrepreneurship, HR & Organization, Strategy
Leave a Reply