Global chip shortage should end by 2022: BMW CEO

In an interview to German daily Muenchner Merkur, BMW’s CEO Oliver Zipse said, the carmaker plans on creating up to 6,000 new jobs in 2022 as it prepares to meet heightened demand for its electric vehicles.

“BMW is on a very good path through the transformation and has its plants prepared for e-mobility,” said Zipse. “That is why we will increase our workforce by up to five percent next year.”

So far BMW has sold more than one million electric vehicles (EV) including pure electric and hybrid vehicles and plans to reach two million sales of pure electric vehicles by 2025.

Zipse went to note, given the ongoing investments by semiconductor manufacturers in the industry, the global chip shortage should be over in a year.

“I expect that by the end of next year we will see a largely normal situation.”

Noting the high demand for EVs, Zipse said “Our i4 is sold out for months, as is the iX.”

The i4 is an electric compact executive car and the iX is an electric mid-size luxury crossover SUV.

In 2022, BMW plans on introducing an electric version of its luxury sedan 7 series.

“It won’t be any different there,” said Zipse.

BMW is aiming for at least 50% of global sales for its pure electric vehicles by 2030 and warned that the lack of charging infrastructure was acting as a major barrier to quicker consumer uptake.



Categories: Creativity, Entrepreneurship, HR & Organization, Strategy

Tags: , , , , , , , , , , , , , , , ,

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.

%d bloggers like this: