Carbon Emissions Boom Predicted During Black Friday Sale This Year

A new report from price comparison website has claimed that a surge in vehicle emissions would result because of the Black Friday shopping event.

Online sale of retail was boosted by the Covid-19 pandemic induced lockdowns and it is expected that the online retail sale will be the biggest ever this year for Black Friday sale.

But there will be greater emissions because each delivery generates carbon dioxide.

Moreover, the capacity of firms to deliver in the normal way is overloaded because of the concentration of demand to a short space which makes the emission situation worse.

Companies will need to hire additional drivers who would be using their own vehicles, which are often much less efficient, because many consumers expect next day deliveries of products purchased.

According to analysts, the situation can be controlled if consumers hold a little patience for delivery of products purchased.

Additionally, the report says that companies are unable to consolidate orders on their routes due to shortage of time of delivering which is a result of higher demand and same-day delivery.

According to a survey conducted by the website, expectations of delivery to be cheaper on Black Friday this year is expected by 21 per cent while prices are expected to remain the same by 55 per cent and only 3 per cent of people shopping online expect an increase in delivery charges this Black Friday. The remaining 21% of people didn’t think about delivery fees when ordering online.

Just 20% of the shoppers in the United Kingdom considered the impact of their deliveries on the environment while 85 per cent of consumers plan to shop for Black Friday deals, the report found.

Delivery firms on their attitude to carbon emissions have also been ranked by the website.

Because of its ‘feet on the street’ network of 90,000 postal workers, the website listed Royal Mail as the most carbon-conscious delivery firm. The Royal Mail delivers around 1.8 billion parcels each year and it has trialled e-trikes.

For focusing more on click-and-collect parcels, which prevent home deliveries while driving footfall to local businesses, e-commerce firm Amazon was praised in the report.

UPS is said to be doing best when it comes to the number of electric or hybrid vehicles.

Expectations of a Black Friday carbon dioxide surge were confirmed by Professor Greg Marsden from Leeds University. But since some deliveries replace shopping trips into town, it was difficult to calculate the actual numbers, he said.

“The Black Friday problem is that retailers are created a huge peak in demand which needs to be met immediately,” he said. “There’s the same issue with deliveries of chocolates and flowers when it comes to Mother’s Day.”

“When it comes to measuring traffic, there’s loads of data on cars. But we can see with our own eyes that many vehicles on the road are vans – they need to be researched better and given more prominence in policy,” said Stephen Joseph, visiting professor at the University of Hertfordshire.

(Adapted from

Categories: Creativity, Regulations & Legal, Strategy, Sustainability, Uncategorized

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