Despite facing strong headwinds this year, Britain’s WPP has managed to retain not only the big names in its client roster but Ford Motor to it as well. On Tuesday, Britain-based WPP, disclosed that Ford Motor Company, one of its… Read More ›
marketing strategy
L’Oreal expands its investments in tech startups
This investment of several million euros by L’Oreal is alongside several companies including Cisco, Nokia and Accenture marks the French giant’s embrace of digital technology which not only caters to beauty products but also educates consumers in the process. French… Read More ›