Tech Advocacy From Japan Cautions Against The EU Cybersecurity Branding Programme

In a letter to the EU industry leader, the lobby group Japan Association of New Economy joined forces with U.S. Big Tech to express concerns over new cybersecurity labelling laws in the EU, claiming that they could restrict their access to the bloc’s markets.

The European Union intends to establish an EU certification scheme (EUCS) to attest to the security of cloud services and assist governments and businesses within the bloc in choosing a reliable supplier.

Some EU nations and foreign vendors have criticised the need that Amazon, Alphabet’s Google, Microsoft, and other non-EU cloud providers establish a joint venture with an EU-based company in order to be eligible for the EU cybersecurity badge.

These demands were also criticised by the Japan Association of New Economy.

“It could create a de facto market access barrier, hurting both EU and Japanese companies,” its director Hiroshi Mikitani wrote in a Nov. 28 letter to EU industry chief Thierry Breton, reports the media.

“We believe that the EUCS should be revised in light of the EU-Japan Digital Partnership, the Japan-EU mutual adequacy arrangement, and the Agreement in Principle on Negotiations Concerning Provisions on the ‘Free Flow of Data’ under the Japan-EU Economic Partnership Agreement,” he said.

There were no comments on the issue from the Commission.

A corporate advocacy association devoted to e-business and the growth of new sectors is called the Japan Association of New Economy. Among its members are several well-known business executives, and Mikitani, the CEO of the Japanese fintech and e-commerce company Rakuten, serves as its leader.

(Adapted from ThePrint.in)



Categories: Economy & Finance, Entrepreneurship, Regulations & Legal, Strategy, Uncategorized

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